Predara

Turns CRM win/loss history into an automated ICP analysis.

AI ICP Analysis
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What is Predara?

AI-powered sales intelligence platform that analyzes CRM data to provide accurate pipeline forecasting, revenue insights, and ideal customer profile (ICP) analysis by examining won/lost deal history.

Key features

Deal Scoring

Analyzes 142+ behavioral signals to rate deal confidence, identify engagement gaps, and surface stalled opportunities

ICP Analysis

Reveals ideal customer profile by examining won/lost deals to identify winning traits and top-performing industries

Command Centre Dashboard

Displays pipeline overview with Revenue Weather scoring, forecast confidence, and at-risk deal identification

Forecast Module

Generates three forecasting views (Best/Likely/Worst case) with board-ready presentation capabilities

Sales Reps Leaderboard

Enables coaching based on actual pipeline data with AI Sales Leadership Coach and role-play capabilities

Manager Journal

Organizes 1:1 notes and coaching action items for sales managers

Insights Lab

Custom chart builder for data visualization and analysis

Predara pricing

PlanPriceWhat's included
Standard£15/month per CRMAll eight platform modules (Deal Health Scores, Revenue Forecasting, ICP Analysis, AI Sales Coach, Insights Lab, read-only CRM access). Additional CRMs £10/month each. 7-day free trial, no credit card required.
EnterpriseCustom pricingMultiple CRM connections with portfolio overview, dedicated account manager, priority support with SLA, custom onboarding and training, security reviews, Single Sign-On (SSO), volume-based pricing

Who is Predara best for?

  • • Sales leaders needing accurate pipeline forecasting
  • • Revenue teams wanting to eliminate forecast inaccuracy
  • • Organizations managing multiple CRM pipelines
  • • Sales managers seeking data-driven coaching insights

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