Agorapulse

What is Agorapulse?

Agorapulse is a social media management platform focused on publishing, community management, listening add-ons, and ROI reporting for agencies and in-house teams. It offers per-user pricing with 10 shared profile slots on self-serve tiers, unlimited scheduling, a unified inbox with moderation rules, and deep reporting including ads and competitor benchmarks on Advanced.

Key features

Unified Publishing Calendar

Unlimited scheduling, multi-profile publishing, queues, bulk CSV (200 posts, Advanced+), first comments, Instagram grid preview, and boost posts from calendar.

Social Inbox

Inbox across major networks with saved replies, labels, automated moderation, custom inbox views, ad comment monitoring, and assignment on Professional+.

Approval & Collaboration

Simple approvals on lower tiers; multi-step workflows, shared calendars (5 on Advanced), and internal comments on drafts.

Reporting & ROI

Profile, label, team performance, white-label exports; Advanced adds PowerPoint exports, ads reports, competitor benchmarking, and Google Analytics ROI.

AI Tooling

AI writing, alt text, reply suggestions, report digests, organization context, and hashtag suggestions; ChatGPT/Claude MCP for publishing.

Listening Add-On

Advanced Listening monitors keywords and sentiment across social and web sources beyond core inbox search.

Content Library

Shared assets with limits on Standard/Professional (10 images/2 videos) expanded on Advanced.

Advocacy & Integrations

Employee advocacy, Zapier, Microsoft Teams, Canva, and CRM hooks on Custom.

Agorapulse pricing

Per-user USD pricing (annual): Standard $79, Professional $119, Advanced $149, Custom quoted. Monthly billing is $99/$149/$199. Each paid tier includes one user and 10 social profiles shared by the whole team; extra profiles ~$10/month annually ($15 monthly). Extra users bill at the full plan rate. 30-day trial (no card) on Advanced features. Legacy free plan ended July 6, 2026; Archie free tier is AI-only publishing. X (Twitter) requires paid add-ons from 2026.

Plan	Price	What's included
Trial	Free for 30 days	Advanced plan features, up to 10 profiles, no credit card required
Standard	$79/user/month (annual) or $99 monthly	10 profiles, unlimited posts, inbox, basic ROI, white-label PDF reports, mobile apps
Professional	$119/user/month (annual) or $149 monthly	First comments, link in bio, ad comment monitoring, team assignments, team performance reports, Canva
Advanced	$149/user/month (annual) or $199 monthly	Bulk CSV, saved replies, 5 shared calendars, advanced ROI/competitor reports, PowerPoint export
Custom	Custom	Unlimited profiles, SSO, multi-step approvals, reports API, historical import, dedicated CSM

Pros & cons

Pros

+ Inbox-first design with moderation rules excels at community management.
+ Unlimited scheduling with strong ad comment coverage on Professional+.
+ ROI and competitor reporting mature enough for agency client reviews.
+ 30-day no-card trial lowers risk for inbox-heavy evaluations.
+ Active 2025–2026 roadmap (custom inboxes, Zapier, Bluesky, AI context).
+ Mobile apps support on-the-go approvals and replies.

Cons

− Per-user pricing stacks quickly for multi-client agency benches.
− Only 10 profile slots per plan tier—extras cost $10–15/month each.
− Free plan retirement and confusing Archie tier complicate budget entry.
− X/Twitter connectivity requires unpublished add-on fees.
− Content library limits on lower tiers frustrate asset-heavy teams.
− Listening and CRM-grade features often need Advanced or Custom spend.

Who is Agorapulse best for?

• Community managers living in unified inbox and moderation workflows.
• Agencies reporting ROI with Google Analytics tie-ins for clients.
• Teams needing ad comment monitoring on Meta, TikTok, and LinkedIn ads.
• Organizations wanting multi-step approvals without Hootsuite seat math.
• Brands investing in employee advocacy on Custom plans.
• Social leads who prioritize reply time over lightweight scheduling UX.