Apideck

Unified API platform for CRM, accounting, and HR integrations

CRM APIs
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What is Apideck?

Apideck is a unified API platform that enables Vertical SaaS and B2B Fintech companies to integrate with multiple business software platforms (CRM, accounting, HR, ecommerce, ATS) through a single standardized interface. Normalizes disparate APIs into a common data model, allowing developers to integrate once and gain access to 200+ platform connections.

Apideck news

  1. TreasurUp and Apideck partnership for ERP-embedded banking

    Banks can now connect business banking capabilities to 50+ accounting and ERP systems through one integration in their own brand, enabling features like automated payment proposals and cash flow forecasts

  2. G2 rating: 4.9/5 with 61 verified reviews

    97% would recommend Apideck; 4.9/5 ease of use and quality of support ratings; 93% give 5-star ratings

Key features

Standardized data model

Unified API across all connectors with normalized data structure

White-label authentication UI (Vault)

Handles OAuth, token refresh, and connection management without exposing Apideck to end users

200+ platform connections

57 accounting, 22 CRM, 58 HRIS, 17 ecommerce, 9 ATS, and others across 45+ countries

Custom field mapping

Flexible data handling to match internal schemas and specific requirements

Real-time processing with zero data retention

Pass-through architecture that doesn't store customer data

Centralized logging and monitoring

Debugging and observability across all integrations in one place

Unlimited API calls

Included across all pricing tiers

Apideck pricing

Per-consumer billing based on monthly active accounts (those making at least one API call). Annual billing offers 10% discount. Free 30-day trial available.

PlanPriceWhat's included
Launch$599/monthStarting at 25 active consumers; 1 Unified API category; unlimited connections and API calls; webhooks, logs, Proxy API, real-time remote data, SDKs, customizable UI
Scale$1,299/monthStarting at 100 active consumers; 3 Unified API categories; volume discounts down to $8.50/consumer at 500+ users; includes Launch features plus custom field mapping and data scopes
EnterpriseCustom pricing500+ active consumers; unlimited API categories; single sign-on, white-label Vault, configurable log retention, premium support with dedicated CSM, connector prioritization, uptime SLA

Pros & cons

Pros

  • + Fast implementation: customers report building 9 integrations in 4-6 weeks vs. months with competitors
  • + Significant cost savings: WeThrive saved £35,000-42,000 by avoiding individual integration development
  • + Reduced developer overhead: halved the development hours needed vs. building integrations in-house
  • + Responsive, hands-on support: dedicated contacts who flex between business and technical conversations
  • + Production-ready connectors: depth-first development approach ensures functional integrations, not just connectivity
  • + Seamless white-label experience: customers see native integrations, not third-party tools
  • + SOC 2 Type II certified and GDPR-compliant
  • + 99.99% uptime SLA with <16ms median latency

Cons

  • − Entry-level cost: $599/month minimum may limit adoption for early-stage startups
  • − Per-consumer pricing scales quickly with usage; companies growing rapidly may face accelerating costs
  • − Limited to categories included in tier (Scale includes only 3 of 7+ categories; requires Enterprise for unlimited)
  • − Documentation and support responsiveness critical; depth of connectors varies by platform

Who is Apideck best for?

  • • Vertical SaaS companies building multi-platform integrations for their customers
  • • B2B Fintech and accounting automation platforms
  • • Companies needing fast time-to-market for integrations
  • • Teams with limited engineering resources who want to avoid building custom integrations
  • • Platforms prioritizing data privacy and security (zero data retention model)
  • • Businesses targeting enterprise customers using diverse ERP/CRM systems

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