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What is Adalysis?
Adalysis is PPC management software for Google Ads and Microsoft Advertising (with Meta support referenced in docs). It automates audits, monitoring, budget pacing, performance insights, bid helpers, RSA and Performance Max workflows, and white-label reporting for agencies and in-house teams—without adding itself as a visible manager on linked ad accounts.
Key features
100+ Audit Checks
Prebuilt and customizable audits for rapid onboarding plus automated remediation actions in-platform.
Alerts & Performance Monitors
Editable monitors for KPI shifts, budget risk, and growth opportunities with email or Slack delivery.
Budget Management
Forecasts, projections, daily adjustments, rollovers, and rule-based pauses based on spend history and seasonality.
Performance Analyzer
Root-cause views for metric changes so teams fix issues without exporting spreadsheets.
Keyword & Query Suite
N-gram analysis, conflict/duplicate detection, negatives, and search-term insights across accounts.
Ad & PMax Tools
Aggregate RSA asset data, bulk updates, and Performance Max reporting workflows.
Campaign Builder
Build large structured campaigns from files with variable-driven ad generation.
Reporting
50+ templates with white-label branding and automated client-ready exports.
Adalysis pricing
Single feature set for all customers; price tiers map to maximum monthly ad spend in USD (or EUR equivalent). From $149/month at ≤$50K spend up to $3,000/month at $5M spend. Six-month billing saves 10%; annual saves 15%. 30-day free trial (45–60 days on higher tiers) without credit card.
| Plan | Price | What's included |
|---|---|---|
| Up to $50K ad spend | $149/month ($126/month annual) | All features, unlimited Google/Microsoft accounts and users, 1 onboarding session, standard email support (12h), 30-day trial |
| Up to $150K ad spend | $249/month ($211/month annual) | Same feature set; higher spend band automatically assigned when linked accounts exceed lower tier |
| Up to $250K ad spend | $349/month ($296/month annual) | Same features; standard support tier |
| Up to $350K ad spend | $449/month ($381/month annual) | Priority support begins (2h response for 97% of requests), 2 onboarding sessions, extendable 45-day trial |
| Up to $500K ad spend | $599/month ($509/month annual) | Priority support and training benefits |
| Up to $1M ad spend | $950/month ($807/month annual) | Premium support: dedicated account manager, extendable 60-day trial, 3 trainings/year |
| Above $5M ad spend | Custom quote | Tailored pricing and custom plans that do not auto-adjust |
Pros & cons
Pros
- + Every tier includes the full product—no feature gating by plan name.
- + Unlimited users and ad accounts simplify agency rollouts.
- + Long trials (30–60 days) versus typical 14-day PPC tool trials.
- + Does not appear as a Google Ads user/manager—security-friendly connection model.
- + Strong reputation (4.6–4.7 stars across 100+ reviews) for audits and time savings.
- + Automatic tier changes track actual spend, avoiding manual plan shopping.
Cons
- − Price climbs steeply with spend—$3K/month at $5M managed spend.
- − Subscription fees are non-refundable per terms except where explicitly stated.
- − Six-month and annual plans revert to monthly billing after term unless renewed.
- − Tier derived from last month's spend can lag sudden budget changes.
- − Less Google-native than first-party opt automation; still requires strategist oversight.
- − Published Capterra ladder tops out at $658 in listings while vendor exposes tiers through $3,000—verify slider for your spend.
Who is Adalysis best for?
- • PPC agencies managing Google and Microsoft accounts across multiple MCCs.
- • In-house paid search teams replacing spreadsheet audits and monitoring.
- • Brands spending $50K–$1M/month who want budget pacing plus deep query analysis.
- • Teams needing white-label reporting without per-seat licensing.
- • Organizations valuing privacy-preserving ad account connections.
Frequently asked questions
How is my Adalysis plan chosen?
Your tier matches total ad spend last month across all logins linked to the Adalysis account; upgrades trigger near renewal with email notice.
Are users or accounts limited?
No. Adalysis includes unlimited users and unlimited Google Ads and Microsoft Ads accounts on every tier.
Will Adalysis show as a manager on my account?
Adalysis states it will not appear as a User or Manager on your Google Ads account and makes no changes without explicit permission.
