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What is Hippo Video?
AI-powered interactive video platform for creating and personalizing videos at scale. Enables sales, marketing, and customer success teams to automate video creation with AI avatars, personalization, and engagement tracking.
Hippo Video news
Hippo Video Launches AI Agent to Automate Personalized Video Creation
Announced three flagship agents: Creation Agent (converts text/PDFs to videos), Campaign Agent (large-scale personalized outreach), and Video Co-Pilot (digital twin avatar). Platform combines generative AI with human-like avatars for multilingual video automation.
Source: PRNewswire ↗AI Video Revolution: Personalized Video at Scale
Demo of Humanize AI showing contextualized personalization using prospect LinkedIn pages and websites as video backgrounds. Discussed application across SaaS, hospitality, and automotive verticals.
Source: Kwanzoo ↗
Key features
Humanize AI
Record one video and auto-generate hundreds of personalized versions by cloning your voice and changing backgrounds per prospect (LinkedIn profiles, websites). Uses voice cloning and AI avatar technology.
AI Creation Agent
Convert text, PDFs, PowerPoints, or rough ideas into polished videos with AI-generated avatars, custom scripts, and voiceovers in 30+ languages in minutes.
Video Flows
Pre-built, customizable video templates for prospecting, webinar invites, onboarding, demos, and ABM campaigns. Includes in-video text and image personalization.
AI Campaign Agent
Enable large-scale personalized outreach with interactive elements—clickable CTAs, polls, quizzes, forms to drive engagement and conversions.
Video Co-Pilot
AI-powered digital avatar that mirrors your voice, gestures, and style. Delivers demos, answers questions, and provides 24/7 humanlike support in real time.
AI Video Editor
Text-based editing with automatic transcription, filler-word removal, enhanced captions, chapters, and interactive buttons/links within videos.
Sales Pages
Branded landing pages featuring videos with supporting sales collateral, CTAs, and fully customizable elements for higher impact viewer engagement.
Integrations
Works with HubSpot, Salesforce, Outreach, Salesloft, Mailchimp, Pardot, Gmail, Outlook, LinkedIn, and Zapier for seamless workflow automation.
Hippo Video pricing
| Plan | Price | What's included |
|---|---|---|
| Free (Sales) | $0/month | 2 Video Flows, 5 Videos with AI Editor, 50 automated personalized videos, 10 min closed captions, Website/LinkedIn background personalization, Basic analytics, Mobile & desktop apps |
| Pro | $20/month per user (annual), $30/month (monthly) | 5 Video Flows, 10 Videos with AI Editor, 100 automated personalized videos, 30 min closed captions, Virtual background, Interactive CTAs, Advanced analytics |
| Teams | $60/month per user (annual), $75/month (monthly) | 15+ Video Flows, 50 Videos with AI Editor, 300 automated personalized videos, 200 min closed captions, Sales platform integrations (HubSpot, Outreach, Salesloft, etc.), Team reports, Document to video |
| Enterprise | $80/month per user (annual, minimum 10 seats) | Unlimited custom flows, unlimited videos/captions, 500 automated personalized videos, Salesforce integration, Role-based access controls, SSO, Dedicated account manager |
| Creator Plan | $69/month per user (annual) | 30 video downloads/shares per month, Multi-user workspace, Video translation capability, Pay-as-you-go at $5 per additional video creation |
Pros & cons
Pros
- + Significant engagement gains: 3x higher click-through rates on personalized campaigns, 2x more meetings booked, 3x increase in response rates
- + Speed: Creates personalized videos in minutes instead of hours; 60% faster deal cycles reported by sales teams
- + Multilingual support: AI avatars speak 30+ languages with natural accents
- + Scale without manual work: Automate personalization for thousands of prospects simultaneously
- + Full-stack platform: Handles creation, personalization, automation, and analytics in one tool
- + Flexible for all use cases: Sales, marketing, customer success, support, L&D across industries
Cons
- − Free plan heavily limited: Only 50 personalized videos/month and 5 total videos
- − Per-user pricing at Teams/Enterprise levels can get expensive for large teams
- − AI avatars may feel artificial if overused; platform recommends using GenAI for attention-getting (10-30 sec) then transitioning to human video
- − Requires learning curve for optimizing personalization strategy and script creation
Who is Hippo Video best for?
- • B2B sales teams doing high-volume outreach and prospecting with personalization
- • Marketing teams launching campaigns, webinars, and event invitations
- • Customer success/support teams delivering onboarding and training at scale
- • Hospitality (hotel group sales via HippoRev product) and automotive dealers
- • Any team needing to communicate personalized messages to large audiences without manual effort
