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What is Zilliant?
AI-driven B2B price optimization and revenue intelligence platform for manufacturers and distributors. Combines pricing management, scenario modeling, deal agreements, sales intelligence, and CPQ (Configure Price Quote) capabilities to help enterprises execute pricing consistently, protect margins, and optimize revenue outcomes at scale.
Zilliant news
Zilliant Released 'Pricing Without Panic' Buyer's Guide
Comprehensive resource for B2B pricing software selection, introducing the 'Three Pillars of Pricing Software' framework: Price Management, Price Optimization, and Price Analytics.
Source: Zilliant Press Release ↗Zilliant Named Leader in 2025 QKS Group SPARK Matrix
Recognized as a Leader in B2B Price Optimization & Management with strong ratings for technology excellence, customer impact, AI-driven pricing intelligence, real-time guidance, and governed execution.
Price IQ Named 2026 Price Optimization Solution of the Year
MarTech Breakthrough Awards recognized Price IQ for helping B2B companies evaluate tradeoffs, optimize margin and revenue outcomes, and make complex pricing decisions with confidence.
Zilliant Acquires In Mind Cloud
Acquired Munich-based CPQ platform vendor to expand manufacturing-focused sales and quoting capabilities, bringing interactive 2D/3D visualization, configurator, and deep CRM/ERP integration.
Source: Enterprise Times ↗
Key features
Price Manager
Rules-based system of record for coordinating and governing pricing across products, regions, and customer segments. Manages complex pricing types including list, matrix, negotiated, customer-specific, and project pricing.
Price IQ
AI-driven scenario modeling and optimization that evaluates pricing decisions side-by-side, models tradeoffs between margin/revenue/volume, applies business constraints, and generates explainable pricing recommendations. Named 2026 Price Optimization Solution of the Year by MarTech Breakthrough Awards.
Deal Manager / Sales Agreements
Manages customer-specific pricing agreements at scale from proposal through renewal with governed workflows.
Sales Insights and Actions
Predictive analytics surface cross-sell, up-sell, and churn-recovery opportunities for sales reps and account teams.
Configure, Price, Quote (CPQ)
Purpose-built CPQ platform (previously In Mind Cloud acquisition) with 3D/2D visualization, product configurator, and integration with ERP, CRM, and eCommerce systems.
Real-time API Integration
Cloud-native REST API architecture delivers pricing guidance in real-time to ERP, CRM, CPQ, and eCommerce systems without batch uploads.
Zilliant pricing
Pricing information not publicly available. Zilliant directs customers to contact sales or request a demo for custom quotes.
Pros & cons
Pros
- + Explainable AI with visible logic and decision traceoffs—helps teams understand and defend pricing choices
- + Deep manufacturer/distributor expertise: 25+ years of B2B pricing experience
- + Enterprise-scale governance: Handles complex scenarios with thousands of customers and hundreds of suppliers
- + Measurable ROI: Case studies report 6–18 month payback, 1-2% margin improvements, and real revenue gains
- + Native ERP/CRM connectors: SAP, Oracle, Salesforce, and CPQ platform integrations
- + Reduced discounting: Guided workflows and margin guardrails prevent excessive below-floor pricing
- + Leader recognition: 2025 QKS Group SPARK Matrix leader; Price IQ won MarTech Breakthrough Award
Cons
- − Custom pricing model requires sales engagement; no self-serve transparent pricing
- − Optimized for manufacturers and distributors; may not fit other verticals as well
- − Requires data quality from ERP/transaction systems to function effectively
Who is Zilliant best for?
- • Large B2B manufacturers with high-volume, complex pricing (1000s of SKUs, 100s of suppliers)
- • Distributors managing multi-tier and customer-specific agreements at scale
- • Companies losing 0.5–8.4% profit annually due to misaligned market pricing
- • Organizations with frequent cost volatility and manual pricing processes that need digital transformation
