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What is Vista Social?
Vista Social is an AI-forward social media management suite for teams and agencies: unlimited scheduling, unified inbox, reviews, listening add-ons, reporting, Vista Page link-in-bio, Vista Work project management, and Ask Vista plus MCP as an AI command layer. It emphasizes collaboration, approval workflows, and depth of features in one product rather than per-seat pricing alone.
Key features
Ask Vista + MCP
AI command center to plan, publish, report, and reply; connect external AI tools via MCP for agent-driven social operations.
Planning & Publishing
Unlimited scheduled posts, calendar, bulk scheduling, smart scheduling, per-profile customization, labels, Canva and cloud storage integrations.
Social Inbox & Automations
DM and comment management, saved replies, sentiment analysis, DM automations, spam controls, and task management.
Reporting & Listening
Social, post, web, competitor, and review reports; listening on own profiles free, broader web/social listening from $75/month add-on.
Collaboration & Approvals
Multi-stage approval workflows, calendar notes, post comments, custom roles, and client-facing workflows on Advanced and Scale.
Vista Page & Work
Link-in-bio and landing pages plus Vista Work for campaign planning tied to publishing.
Ads Management (Advanced+)
Connect ad accounts, create and edit campaigns with Ask Vista, and report on paid performance.
Vista Social pricing
14-day free trial, no credit card. No permanent free plan. Professional is $99/month ($950/year, ~20% off). Advanced $199/month ($1,910/year). Scale $449/month ($4,310/year). Enterprise custom. X (Twitter) integration is a $29/month add-on on all tiers. Listening beyond owned profiles from $75/month; employee advocacy add-on from $199/month. AI credits scale by plan (1,000–unlimited).
| Plan | Price | What's included |
|---|---|---|
| Professional | $99/month ($950/year) | 15 social profiles, 2 users, 1,000 AI credits/month, unlimited scheduling, inbox, reports, Ask Vista + MCP, DM automations, Vista Page |
| Advanced | $199/month ($1,910/year) | 30 profiles, 3 users, 2,000 AI credits, multi-stage approvals, custom reports, ads management, Zapier/Make, advanced workflows |
| Scale | $449/month ($4,310/year) | 70 profiles, 4 users, 3,500 AI credits, white label, client profile connect links, advanced collaboration and reporting |
| Enterprise | Custom | Unlimited profiles, 8+ users, unlimited AI credits, SSO, dedicated account manager, custom onboarding and sentiment tooling |
Pros & cons
Pros
- + Feature breadth rivals Hootsuite/Sprout at lower per-team pricing on published tiers.
- + Unlimited scheduling on every paid plan removes post-count anxiety.
- + Ask Vista and MCP position Vista Social well for AI-augmented agency workflows.
- + Strong inbox, reviews, and reporting without separate enterprise upsells.
- + 14-day trial with no card lowers evaluation friction.
- + Yearly billing saves a meaningful ~20% vs monthly.
Cons
- − Entry at $99/month is steep for solopreneurs vs. Buffer or SocialBee Bootstrap.
- − X publishing requires $29/month add-on on top of base plan.
- − Profile and user caps force upgrades quickly for growing agencies.
- − Listening and advocacy carry significant add-on costs.
- − Price increases in 2025–2026 raised Advanced and Scale; older reviews may cite lower rates.
- − Refund policy generally excludes mid-cycle proration on cancel.
Who is Vista Social best for?
- • Small teams and agencies needing inbox, publishing, and reporting together.
- • Brands managing 10–30 profiles with approval workflows.
- • AI-forward marketing ops experimenting with MCP-connected agents.
- • Companies needing review monitoring and response in the same tool.
- • Scale-tier agencies wanting white label and client connection links.
Frequently asked questions
Does Vista Social have a free plan?
No ongoing free plan. Vista Social offers a 14-day trial with no credit card required on Professional, Advanced, and Scale.
Is X (Twitter) included in the base price?
No. X integration costs an additional $29/month on every plan for publishing, boosting, automations, and X analytics.
What is a social profile in Vista Social pricing?
One connected account such as a single Instagram profile or Facebook Page counts toward your plan's profile limit.
