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What is Navattic?
A no-code platform built for go-to-market teams to create interactive product demos without engineering help. Established in 2020, serves over 1,000 customers including startups and SaaS enterprises.
Navattic news
Navattic introduces The Brain knowledge layer for demo agents
Enhanced AI agent capabilities with improved product context management
Ask Navattic takes actions inside the workspace
Copilot assistant gains ability to plan multi-step tasks, rename demos, and edit flows with confirmation
Navattic MCP exits beta
Model Context Protocol server now generally available for Claude, Cursor, ChatGPT integration
Navattic launches Agents for AI-led product demos
New agentic demos, website agents, and qualification agents announced by CEO Neil Mclean; designed for SMB deals, international prospects, and rep onboarding
Copilot Review and Highspot integration released
Demo scoring feature and Highspot Digital Sales Rooms integration launched
Key features
Interactive Demo Builder
No-code tool for creating and embedding product demonstrations across sales and marketing channels
Launchpad
Automation software enabling sales teams to distribute demos earlier in sales cycle and reduce reliance on solution engineers
AI Agents
Autonomous conversational systems that qualify prospects, answer inquiries, and demonstrate workflows in real-time; support voice and text interaction, available in any language
Copilot
AI assistant that accelerates creation of interactive demo experiences; includes Review feature to score demos against benchmarks and suggest improvements
Navattic MCP
Model Context Protocol server enabling connection to AI tools (Claude, Cursor, ChatGPT) for workspace access, demo creation/editing, and analytics without UI clicks
Integration Ecosystem
25+ integrations including CRM (Salesforce, HubSpot), marketing automation (Marketo, Pardot), analytics, and sales tools (Gong, Salesloft, Outreach); webhook support for custom workflows
Navattic pricing
Navattic no longer publishes exact monthly pricing on website; customers must contact sales for Base/Growth pricing
| Plan | Price | What's included |
|---|---|---|
| Starter | Free | 1 seat, 1 demo, basic Copilot features, unlimited views, basic analytics |
| Base | Approximately $500/month (billed annually) | 5 seats, unlimited HTML demos, enhanced Copilot, AI voiceovers, 100 minutes AI avatars, 25+ integrations, advanced analytics |
| Growth | Approximately $1,200/month (billed annually) | 10 seats, unlimited demos, advanced Copilot with avatar cloning, 300 minutes AI avatars, sales integrations (Gong, Salesloft, Outreach), buyer circle discovery |
| Enterprise | Custom pricing | Custom seats, all Growth features plus offline demos, HTML capture translation, custom permissions, audit logs, professional services, priority support |
Pros & cons
Pros
- + Intuitive no-code interface reduces learning curve
- + Strong G2 rating (4.8/5 with 1,152 reviews)
- + Rapid product iteration with consistent updates
- + AI agents reduce need for manual solution engineer involvement
- + Works offline for conference/event demonstrations
- + Comprehensive integration ecosystem
- + MCP enables automation with AI tools
- + Copilot Review scores demos against performance benchmarks
Cons
- − HTML captures may not work with all web applications or complex interactions
- − Regular updates needed to keep demo environment synchronized with production UI
- − AI Agents are first-generation product still being refined
- − Agent Demos work best for straightforward products; complex products still benefit from human demos
- − Agent Demos cannot replace human demo engineers for highly technical products
Who is Navattic best for?
- • Product-led growth (PLG) marketing strategies
- • Sales teams seeking to reduce solution engineer time on early-stage demos
- • SMB leads receiving automated, premium demo experiences
- • Global/international teams operating across timezones with agent demos
- • New sales representative onboarding with consistent messaging
- • Conference and event demonstrations requiring offline stability
- • Teams managing multiple product lines needing modular demo workflows
